Thursday, 27 May 2010

Stop-motion: 'Wolf & Pig' - Forerunner to the Olympus 'PEN Story' and 'PEN Giant'?

It's not an advert, but it came before the original 'PEN Story' and certainly has similarities in the way it was shot and the work that has gone into producing it.

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Olympus 'PEN Story': Stop-Motion Video

This is the original Olympus 'PEN Story' stop-motion video, shot using 9,600 prints and then 1,800 new photos to produce the video.

Free download of the music at http://olympus.eu/penstory/

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Olympus 'PEN Giant': Stop-Motion Video

Olympus have produced this stop-motion video using life-size images taken using an Olympus PEN camera.

This comes a year after the original 'PEN Story'.

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Samsung 3D Projection Mapping In Amsterdam

3D projection mapping is becoming quite a popular medium with brands and, when it is done well, it certainly delivers an eye-catching results.

This ran for three nights in Amsterdam for the new Samsung 3D LED TV.

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Wednesday, 26 May 2010

Tiny Streaker: Freeview HD World Cup Advert

Don't text and drive: "Fade to black"

Seemingly a common problem, regardless of where you live & drive, this is a simple but effective ad that demonstrates how dangerous it can be when you take your eyes off the road to text.

Runner up for the Young Creatives Competition in Puerto Rico.

Advertising Agency: Sajo, García & Partners, Puerto Rico
Creative Director: Jorge Bauza
Art Director: Raul Mendez
Copywriter: Vicente Ydrach

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The Hard Times of RJ Berger: "Moment Of Awe"

New series on MTV (US).

Nice super slo-mo trailer capturing people's reactions.

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Birds Eye TV Advert: Polar Bear & Fish Fingers

Birds Eye TV Advert: Polar Bear in Freezer

Tuesday, 25 May 2010

Heineken World Cup Advert - The German Answer to the Pletterpet

Heineken World Cup Advert -Pletterpet

Fiat: "Brainstorming" - TV Advert

Strange advert for Fiat, involving a number of moist brains interacting...

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Shrek 4: Official Trailer

Whole Foods: Let's Retake Our Plates 2

Whole Foods: Food in Reverse: Let's Retake Our Plates 1

"Baby In The Sky" - Born HIV Free: The Global Fund

Fronted by Carla Bruni-Sarkozy, the controversial wife of President Sarkozy, this is a campaign for the Global Partnership to End Transmission of HIV from mothers to children.

The goal is for an HIV-free generation by 2015. The Global Fund’s task is to provide countries with the funding they need to achieve this.

www.bornhivfree.org

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Dulux Walls: "let's Colour" - Director's Cut

Dulux Walls - "Let's Colour" by Euro RSCG London

Let's Colour is a worldwide initiative to transform grey spaces with colourful paint.

Two minute film was shot by multi-award winning director Adam Berg over four weeks in Brazil, France, London and India.

The people in the film are not actors, they are real people who rolled up their sleeves to transform their community with colour.

Read more about the Let's Colour project here:
www.letscolourproject.com/blog
www.letscolourproject.com

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Monday, 24 May 2010

Controversial Marie Stopes TV Advert: "Are you late?"

Tonight on Channel 4 at 10.10pm this Marie Stopes advert will screen - the first spot of its kind to feature on British television.

Previously adverts for abortion and pregnancy advice have not been shown on TV and there has been serious controversy surrounding this campaign - particularly amongst religious groups.

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VH1 TV Advert: If you like - Latin American Campaign

One of two spots promoting "The Wonderful World of VH1"

Directed by Bryan Buckley, I think this spot is called "If You Like"

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VH1 TV Advert: Anti Rockstar - Latin American Campaign

One of two spots promoting "The Wonderful World of VH1"

Directed by Bryan Buckley, this spot is called "Anti Rockstar"

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Friday, 21 May 2010

O2 Pool Party TGV Advert

Music from Jaylib (J Dilla and Madlib): 'The Red' from 'Champion Sound' album

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Dale Peterson: amusingly passionate video for the Alabama Agriculture Commission

"Some people recognize the enemies from within & without. We need fighters today, people that are not afraid to stand & tell the Government NO!!! Help Dale Stand & Defend our Country, it starts 1 state at a time."

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Nike Advert: 'Write the Future' - Full-length version, featuring Drogba, Rooney, Ronaldo, Cannavaro, Ronaldinho, Franck Ribéry, Kobe Bryant and Homer Simpson

Follow up to the Wayne Rooney trailer...

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Thursday, 20 May 2010

Mars: World Cup TV Advert

Mars' World Cup TV ad features seven England football legends sharing their proudest moments wearing the three lions.

Players featured include Stuart Pearce (again...), Peter Shilton, Viv Anderson, Terry Butcher, Hope Powell, Martin Peters and Bert Williams.

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Sony Bravia TV: World Cup Advert

Another World Cup ad with Stuart Pearce - he must be coining it in.

Fairly funny ad set in Bisham Abbey retirement home features former England football managers Terry Venables, Graham Taylor and current England Under-21 Manager Stuart Pearce, ex-Scotland player Kenny Dalglish and Kelly Brook who plays their nurse.

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Budweiser World Cup Advert: 'Swap'

The ad is better than the beer.

Although that's not saying all that much...

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Samsung Guinness World Record DodgeBall Game - Samsung Reality

On Wednesday May 12, 2010 over 700 people attended a Guinness World Record event in New York City.

Samsung Mobile sponsored the event for the launch of the Samsung Reality phone.

http://facebook.com/SamsungReality

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Das Handwerk: What is life without craftsmanship? - SCHOLZ & FRIENDS

"What is life without craftsmanship?"

Great spot showing the presence of craftsmanship in everything.

A beautiful depiction of the breakdown of all those things that have been designed, created, built since we emerged from caves.

By SCHOLZ & FRIENDS, Berlin ad agency - released in the May 2010.

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Tuesday, 18 May 2010

Ad the FT wouldn't print: Amnesty International - Financial Times Shell Print Ad

I saw the ad in The Metro who clearly felt it was fine to print, however a spokesman for the FT said:

"Editorially the FT was more than willing to run the advertisement for Amnesty. Unfortunately, whilst Amnesty gave us written assurances that they would take full responsibility for the comments and opinions stated in the advertisement, it became apparent that Amnesty's lawyers had not had a proper opportunity to advise Amnesty on those opinions. As a result, from a legal perspective we were unable to rely on Amnesty's assurances."

Check out http://www.protectthehuman.com/demanddignity for more info.

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Adidas: Fast vs. Fast - Messi vs. Villa featuring Zinedine Zidane

To promote the F50 adiZero - "The Lightest. The Fastest." - Adidas have brought Lionel Messi and David Villa together to compete against each other for pure speed. French legend, Zinedine Zidane plays a supporting role.

Adidas invites you to Unleash your Speed at: http://facebook.com/adidasFootball

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Super Sexy CPR: Fortnight Lingerie, Canada

This educational video is is from Canadian brand Fortnight Lingerie and it features two attractive females in lingerie demonstrating how to perform CPR.

Whether the ad appeals to the right sex I do not know, but maybe men will be rushing to dress their ladies in Fortnight's underwear in the hope that they suddenly require mouth-to-mouth...

Check out http://fortnightlingerie.com/ for the lingerie and http://supersexycpr.com/ for the CPR - please note that we are promised 'Super Sexy Abdominal Thrusts' on June 1st, 2010

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Hand of Dog - npower World Cup 2018 - Wallace & Gromit TV Ad and Competition

Harking back to when Maradona's ‘Hand of God’ knocked England out of the World Cup in 1986. This npower ad supports the ‘Back the Bid 2018’ campaign for England to host the World Cup.

As an Official Supporter of the Bid, npower is getting behind England 2018, as hosting the World Cup would provide a huge boost for British businesses large and small.

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VirtualVacay.com Augmented Reality Experience from Hotels.com

Neat & fun Augmented Reality, created by Y&R Chicago for Hotels.com.

Via an Augmented Reality microsite called www.virtualvacay.com users can experience various US cities in the palm of their hands by holding up the AR symbol to their webcam.

The site also offers microphone interactivity, real-time data feeds, local events information, a personal tour guide and the chance to make personal AR post cards to send to friends.

Check out more at www.virtualvacay.com

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Monday, 17 May 2010

NIke Advert: 'Write the Future' - Featuring an old Wayne Rooney and a caravan

What could happen if Wayne Rooney has a shocker at the World Cup 2010...

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Little Britain Nationwide TV Advert with Matt Lucas and David Walliams - Emily and Florence

David how did you afford such an expensive wedding to a Vogue model?!

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Little Britain Nationwide TV Advert with Matt Lucas and David Walliams - England Football Team, Lou and Andy

In this spot Nationwide have the Little Britain characters highlighting the building society's sponsorship of the England football team.

From a series of ads for Nationwide, they the first to feature the Little Britain characters.

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Little Britain Nationwide TV Advert with Matt Lucas and David Walliams - Vicky Pollard

"So Matt and David, did you do these ads for the money?"

"Yeah but, no but..."

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Thursday, 13 May 2010

Microsoft KIN: Facebook & YouTube - Rosa's Social Network Journey

Social media & viral video campaign from Microsoft for the KIN.

Following a Facebook user, Rosa, as she travels the world meeting her social network 'friends'...

http://www.facebook.com/KIN
http://www.youtube.com/user/KIN

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Converse TV Advert - You're It: Olivia Bee

Part of the "You're It" documentary series produced for Converse.

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Converse TV Advert - You're It: Louis

Part of the "You're It" documentary series produced for Converse.

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Converse TV Advert - You're It: Baltazar Klarwein

Part of the "You're It" documentary series produced for Converse.

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Converse TV Advert - You're It: Kid Cudi

Part of the "You're It" documentary series produced for Converse.

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Louis Vuitton Journeys: Maradona, Pele & Zidane

Louis Vuitton have produced a microsite featuring content shot by Annie Lebowitz involving three football legends:

Maradona
Pele
Zidane

The dedicated microsite will feature a conversation between the three players, in which they discuss their careers, recall the great matches they played in, and exchange views on the world’s favourite game.


To finish, Pelé and Zidane challenge each other to a match of table football.

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New Room: Brilleland

Amusing TV ad from Norwegian opticians / glasses store Brilleland, shows the benefit of buying some new glasses as the character discovers upside down pictures on his wall, he's wearing slippers that don't match and he even has an entire room that he wasn't aware of.

Good clean fun.

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Right Guard: 'Cinema' - TV Advert

New TV spot for Right Guard Xtreme - apparently lasts 48 hours and will get you two girlfriends...

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Wednesday, 12 May 2010

Sunday Times: Ian Dury Advert

He may have passed away in 2000, but he's a legend.

Ian Dury. RIP.

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Fox's Biscuits TV Advert: Vinnie the Panda

He's back, with the best biscuits in the world...

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BBC Advert: World Cup 2010

"The World Cup from The Rainbow Nation"

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Australian football team secret training camp: Optus Football TV Advert

Telecommunications company Optus is the Official Telecommunications Partner of football in Australia and has produced this TV ad to showcase their support for the Aussie soccer team going to the World Cup.

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Sony Bravia: Martin Freeman Monologue

Part of a collection of videos to launch the new range of Sony Bravia HD TVs.

Here the former 'The Office' star tells how he would like to have Jesus over to dinner just to get to the truth and that he would cook him pasta because he does love Italian.

Sony aim to "allow viewers to see familiar faces in a different light, just as High Definition allows you to view television in a way you haven't before".

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Sony Bravia: Mel B Monologue

Part of a collection of videos to launch the new range of Sony Bravia HD TVs.

Here former Spice Girl Mel B shows her softer side in the first of the series of 'reveals'.

Sony aim to "allow viewers to see familiar faces in a different light, just as High Definition allows you to view television in a way you haven't before".

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Sony Bravia: Rockstar TV Advert

Part of a series of ads promoting the Bravia range from Sony.

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NIKE SPORTSWEAR: NSW+FBGT

Figure artists from Korean outfit Sticky Monster Lab have collaborated with Nike Sportswear to create these characters.

The result is a video animation featuring their characters, as well as a series of apparel and installations at the Nike Sportswear space in Seoul.

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Tuesday, 11 May 2010

EASTPAK presents: The Artist

Part of a series of ads for EASTPAK...

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EASTPAK presents: The Peace Maker

Part of a series of ads for EASTPAK...

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EASTPAK presents: The Warrior

Part of a series of ads for EASTPAK...

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EASTPAK presents: The Wild One

Part of a series of ads for EASTPAK...

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TV Ad for Halo: Reach - "Birth of a Spartan"

Not my cup of tea, but one of the most successful series of games ever.

Set to be released in Autumn 2010.

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How do brands get around bans on alcohol and tobacco advertising?

With a lot of coverage online and in the press about Ferrari removing the blatantly Marlboro inspired barcodes from their F1 car, I thought it would be nice to have a look at how brands have avoided alcohol and tobacco bans over the years.

Many of these examples are from motorsports, where tobacco sponsorship used to still does fund some of the teams.

Ferrari even went as far as changing the signs in their team garage at the latest grand prix - showing how intrinsically connected the teams are to the tobacco giants:

However this is not a new barcode logo - as you can see it has been in use with Ferrari ever since the tobacco advertising ban was introduced - which makes it even more odd that it has suddenly become a major issue.

It has been used to advertise Marlboro on other racing cars:

And also on motorbikes:

It's not only Marlboro who have been up to the same tricks, check out these Lucky Strike cars from Formula 1:


Even using the Lucky Strike typographic style for 'Look Left':

Gauloises have done it with motorbikes:

West cigarettes have done it with motorsports on both sides of the pond, in the USA:

And in Formula 1:

It's not only cigarette companies, here's Beck's beer making a less than subtle attempt:

And the Welsh rugby team sponsor, the brewery SA Brains, had to change their shirts when playing in France. They were fortunate to have a slightly more cunning play on words than Beck's - with Brains becoming Brawn:

Mild Seven, long-time sponsors of Renault F1 used a variety of equally recognisable liveries:

With alcohol advertising banned in India, Kingfisher has also had to work around the problem - by funding not only a Formula 1 team:

But also an airline:
However my favourite example is from Benson & Hedges, which used a selection of B&H inspired slogans to adorn the Jordan F1 cars:

Original:
Be On Edge:
Bitten Hisses:

Buzzin Hornets:

Bitten Heroes:
So it seems that even the cleverest ads may find themselves banned, even if the brand is not clearly identifiable - as in the Ferrari case. It relights an interesting debate about what constitutes a trademark, brand, logo - particularly where there is no formal/legal ownership of the barcode.

Personally I think you would have to ban any connection with tobacco companies in order to avoid them altering a team's livery to promote their brand. But then perhaps they would all follow Kingfisher and just buy the team, who knows...

Monday, 10 May 2010

Twitter Shrunk My Followers

I don't check the Ad Examples Twitter account that regularly because the blog posts are automatically tweeted there, however this is what I and apparently many Twitter users were greeted with this afternoon:


I'm sure it's nothing major, but it is amusing how quickly people realise they aren't being followed and it becomes a topic...

Kopparberg - Swedish Cider Advert: 'Find Kopparberg'

Swedish pear cider, Kopparberg, has a new ad campaign focused on finding new music, great talent, underground parties or great nights out.

http://www.findkopparberg.com

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