Samsung takes OOH 3D projection and creates YouTube takeover game

via youtube.com

In May Samsung ran three nights of outdoor 3D projection mapping onto an historic building in Amsterdam to promote Samsung 3D LED TV: http://www.adexamples.co.uk/2010/05/samsung-3d-projection-mapping-in.html

This has now been used to create a game within a takeover on YouTube: http://www.youtube.com/user/Samsung3devent

This is the first instance that I know of where a YouTube takeover has been used to incorporate a game. Although the game is not great, you can post your scores to Facebook and Twitter, or alternatively share with a friend via email.

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