Monday, 28 February 2011

Recycling Environmental Institute: Drought

Time-consumingly amazing way of stressing the issue of global drought.

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Thursday, 24 February 2011

Ambrosia: Push the Button (10x TV Idents)

Ambrosia's idents for Ant & Dec's 'Push the Buttton' show on ITV, from Dare.

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Heineken: One Million Heineken Hugs

After reaching 1 million fans on Facebook, Heineken headed onto the streets of Amsterdam and spread some free love to thank their fans.

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'Life Through a Nokia N8' - Outdoor Advert, Westfield

And here's some examples of the supporting outdoor for the Nokia N8 TV spot, using photos taken on the handset itself.

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'Life Through a Nokia N8' - TV Advert

New campaign from Nokia for their N8 smartphone, featuring Gary Waite - a blind man who takes photos on his N8 guided by the sounds around him.

The supporting outdoor campaign features photos taken by Gary and others on their N8 phones.

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Wednesday, 23 February 2011

Jim Beam: 'Bold Choices' Cultural Movement

Beautiful advert for Jim Beam, featuring Willem Dafoe.

Created by Strawberry Frog, here's what they have to say about it:

One of America's most iconic brands, Jim Beam, is sparking a cultural movement for bold choices. Because the bold choices we make, make us. The question is, which “us” will we choose? In the anthem for Jim Beam created by StrawberryFrog and filmed by Director Dante Ariola, Oscar-nominated actor Willem Dafoe sparks our movement by pondering that exact question.

In this film, a young Dafoe is at a crossroads, faced with a choice. To boldly leave his hometown of Appleton, Wisconsin, and head for the bright lights and long odds of an acting career in New York City, or stay put, and let fate play a leading role in deciding his future.

As he reflects on his decision, we explore the many futures that could have been – factory foreman, chess champion, aging punk, even sumo wrestler - but as Dafoe notes, in the end, there is really only one choice.

“All choices lead you somewhere,” Dafoe notes. ”Bold choices take you where you’re supposed to be.”

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Chrome Fast: Google Chrome



Fairly clever idea from Google, who used a similar technique in the Speed Test when launching Chrome.

On the Chrome Fast YouTube channel you can design your own challenge and share with a friend to see if they can answer the questions in time.

PUMA Faas: 'Blam! Blam!' TV Advert

PUMA's 'Blam! Blam!' TV ad for their new 'Faas' running shoes.

This spot features the World's fastest band and a cameo from Usain Bolt (the world's fastest man).

The Faas shoes claim to go back to Jamaican running's roots - with a 'less is more' approach resulting in a range of lightweight trainers.

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Tuesday, 22 February 2011

Waitrose: Line-Caught Cod Advert

 

The Fat Duck tells us where to get sustainable cod + what to do with it.

Unlike the Young's Fisherman's Friends, who seem content with having any fishy on a little dishy: http://bit.ly/eYnMFC

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EF Language Schools: 'Live The Language' - Beijing

And finally...Beijing, China.

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EF Language Schools: 'Live The Language' - London

London, England.

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EF Language Schools: 'Live The Language' - Barcelona

From Paris to Barcelona...

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EF Language Schools: 'Live The Language' - Paris

Beautiful.

From a series of ads for EF Language Schools.

Directed by Gustav Johansson
D.P: Niklas Johansson, fsf
Typography: Albin Holmqvist
Music: Magnus Lidehäll
Produced at Camp David Film

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UNIQLOOKS: UNIQLO Digital Lookbook

From the ever innovative UNIQLO, a global destination for members to share photos of their fashion + style: http://bit.ly/gktSAw

Users have to be wearing one item of UNIQLO clothing to qualify. You can add favourite styles to the 'Your Looks' section + it auto-syncs with social networks to share your looks or your likes.

There's a simple search function where users can search by style, age, location + gender. Every week a winer is picked as 'Look of the Week'.

Nice use of a site to generate brand-relevant UGC on a global scale and to promote brand awareness through Twitter + Facebook.

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Monday, 21 February 2011

Levi's: 'Rear View Girls'

This video has attracted nearly over 5 million YouTube hits, seemingly showing two Kiwi girls catching people gazing at their bottoms in LA.

But it transpires that it was all a clever Levi's viral, according to this article.

The article on Fashionista.com also seeds this new bit of content, which show behind the scenes (no pun intended) footage:

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Cravendale Milk: 'Goodbye Cow, Pirate and Cyclist'

Cravendale bids farewell to their ad characters.

Posted via email from Chalet Stu

Sunday, 20 February 2011

More Than Freeman: 'Alfie's Tale'

Stella Artois: 'The Train'

1960s-themed Stella Artois advert, set on a train in the French Riviera.

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William Hill: TV Advert 2011

New William Hill TV ad.

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Friday, 18 February 2011

Wednesday, 16 February 2011

Yell: 'Day V Lately' Advert - remake of 1983 'J.R. Hartley' Ad

Is this remix coming too Lately for Yell?

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'Fly Fishing by J.R. Hartley' - Yellow Pages TV Advert

Yell have remade this ad for the 21st century...

Remix's are back: http://www.chaletstu.com/2011/02/everything-is-remix.html

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Port Isaac's Fisherman's Friends - Youngs seafood TV advert

'The Fisherman’s Friends' are shanty singers from Port Isaac in Cornwall, who have delighted visitors and locals there for more than 15 years, and whose new album is released on 19 April.

They appear here in a Young's Seafood Advert - which strangely features "cod sourced outside the UK".

Cod stocks are in decline globally and in the public eye due to programmes such as 'Hugh's Fish Fight' - a more viable alternative would be pollock.

I wonder if 'The Fisherman's Friends' are concerned about that now...

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Tuesday, 15 February 2011

Lynx Excite: 'Even Angels Will Fall' - TV Advert

Angels may fall, but you'll smell like a teenager.

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Nike: 'Throwdown'

Saw this in the cinema last night, it was more enjoyable than 'Never Let Me Go'...

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Monday, 14 February 2011

Foster's: 'Suncream' - Good Call! TV Advert

Another one from Foster's.

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Yorkshire Tea: 'Little Urn & A Proper Brew'

Taste of England.

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Renault Clio: 'Va Va Voom' TV Advert

Renault has rediscovered it's Va Va Voom - featuring Thierry Henry & Dita Von Teese alongside appearances from late greats Audrey Hepburn & Marlon Brando.

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Old Spice: 'Scent Vacation'

New Spice.

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